How to Create Virtual Assistant Service Packages

The number one question VAs normally ask is how do I create service packages? Will creating packages help me grow my business?

I recently interviewed Susan Mershon, The Techie Mentor and asked these questions, along with several others. I asked because these are questions I’ve been asked numerous times (in different ways), that are difficult for VAs to find direct answers for from VA experts.

Who is Susan Mershon and what does she know about packaging?

Susan is an experienced trainer and project manager who wants to help virtual assistants launch, grow and thrive. She has created Design Lucrative Packages a course which takes you through the nuts and bolts of how to create a service package, explores the stress VAs probably go through when determining their rates, and explains the “how to” to accomplish this task. This interview explains clearly how to “quantify” and “put a duration” to everything you offer.

Watch the video for details about how to create your service package.

The Interview

Questions Asked During How to Create Virtual Assistant Service Packages Interview

• What are packages?
• How do you choose between packages, retainers and hourly rates?
• What is expertise-based pricing?
• How do you know when you are ready to move to packages?
• What is “a project” versus a package?
• Why should VAs use a task management system?
• How do you inform clients that you are transitioning from charging hourly/retainer rates to packages?
• Can you put admin duty-related tasks into packages and if so, how?
• What is a “one and done” package?
• and many, many more questions…

Design Lucrative Packages Course

Susan’s Design Lucrative Packages course takes you through the step-by-step process of creating packages unique to your business model.  The course is broken down into 5 modules, representing the following phases:

• The Strategy Phase
• The Planning Phase
• The Packaging Phase
• The Promoting Phase
• The Delivery Phase

The course includes 19 step-by-step informational videos in an organized and systematic way, as well a corresponding homework, checklists, template and more to get the creative juices flowing.

Susan has offered a 5% discount if want to create service packages by registering for her course. The coupon code is Let’s Talk.

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